Meet the Staff

Rich Rojo

Title: Director of Community Relations & Marketing
Responsibilities: Strategic marketing and communications, brand management, messaging, planning, media relations, crisis communications, and oversight of outreach and marketing
Years at CSM: Since 2017
Education: B.A. Architecture, Princeton University  
Other Interests: Music, live performance of all kinds, art museums, craft gins, hiking, kayaking, snow skiing, grilling, road trips, and adventures with my twin boys

Dave McLain

Title: Communications Manager
Responsibilities: Publication, branding, marketing, and social media management
Years at CSM: Since 2001
Education: M.S. Communications, Purdue University; B.A. Marketing Management,
Menlo College; A.A., Management, A.A. Technical Arts & Graphics, A.A. Business Administration, College of San Mateo
Other Interests: Outdoor adventures with family and friends, photography, cooking, exploring
new places

Estela Garcia

Title: College Recruiter
Responsibilities: Coordinate campus outreach efforts and team with CSM faculty, staff,
and students to meet the needs of local high schools and the community 
Years at CSM: Since 2009
Education: B.S., Justice Studies, San Jose State University; Certificate/A.S., College of San Mateo
Other Interests: Family, friends, giving back to the community and old school R&B

Valerie Tyler

Title: Web Programmer Analyst
Responsibilities: Develops, deploys, and maintains CSM's overall digital presence, including web,
social media, electronic signs and digital messaging.
Years at CSM: Since 2005
Education: B.A., Music, UC Santa Cruz; Certificate in Music/Recording Industry, San Francisco
State University; Certificates in Web Design, Graphic Design and Digital Video from CSM
Other Interests: Volunteering with the Audio Engineering Society and the San Francisco Zoo

Justin Merritt

Title: Web Content Coordinator
Responsibilities: Maintains, updates, and creates web/electronic content for various CSM
departments and all CSM sports teams. Creates and manages the daily deployment of
social media content.
Years at CSM: Since 2008
Education: B.A., Business Administration, Notre Dame De Namur University; A.A., Business Administration, College of San Mateo
Other Interests: Spending time with good friends and family, camping, video games and
Bay Area sports

 

• Ethyl Alejandrino, Administration and Graphic Production
• Shiva Kamali, Web Content and Graphic Production
• Ashneel Pratap and Seneti Mapa, Co-Lead Student Ambassadors