Management at College of San Mateo - Associate in Arts Degree: Marketing Management
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AAMajor in Management: Marketing Management

Careers in Marketing Management are largely in wholesale and retail trade and include areas such as advertising, customer service, distribution, market research, personal selling, retailing, and wholesaling. Specific career opportunities include positions in advertising such as account executive, advertising manager, creative staff member, media planning/buyer, and traffic manager; assistant research analyst; booking agent; brand/product manager; buyer/ merchandiser; consumer affairs director; financial planner; import-export agent; management trainee; manufacturer’s representative; marketing manager; market research manager; purchasing agent; retail manager; sales associate; and wholesaler, as well as positions in international marketing management. Additional career possibilities include claims adjustor, Internal Revenue investigator, securities trader, and stockbroker.

Degree Requirements
Complete General Education and other requirements listed for Associate degree and

Major requirements: 24 semester units

A grade of "C" or higher is required for each course applied to the major.

MGMT 100 Introduction to Business Management 3 units
MGMT 235 Supervisory Management 3 units
BUS 100 Introduction to Business 3 units
BUS 180 Marketing 3 units
Plus select 12 units from the following courses:
CIS 110 Introduction to CIS 3 units
MGMT 215 Management of Human Resources 3 units
MGMT 220 Organizational Behavior 3 units
MGMT 265 Project Management 3 units
BUSW Series Select any of the BUSW courses as listed* 1.5-3 units

*BUSW 105, 114, 115, 214, 215, 383, 384, 415, 416, 450, 451, 464, 530, 534, 535